Category: Portfolio

Team Consulting Showreel
Team Consulting Showreel To advertise the services of Team Consulting I created this video showreel. I used Adobe After Effects to create the video, combining a number of video, image and sound assets. I used custom morphs and animations for elements like screens scrolling in mockups.
Design Systems: My Top 5
Design Systems: My Top 5 Design systems play an integral part in modern digital product design. They enable rapid scaling across multiple platforms, and harmonisation between design and software development. I’ve used a number of design systems over the years, and been inspired by the great work of creators of others. Let’s take a look…
Creating a new brand for acoustic consultancy
Core duties Project management I created a plan for the overall project including a kickoff workshop for the client where I shared this plan, design and development timelines and key priorities and goals to achieve User Experience Design (web) User personas, user journey mapping and wireframing Brand design Creation of graphic assets and brand identity…
Creating a Stroke Rehabilitation App
Diving into the data Discovery The key source for our work was a literature review, often the case when tackling healthcare products. An excellent source we found was the Stroke Association’s 2016 report on the State of The Nation. The Stroke Association is the UK’s leading research and information body related to stroke awareness, treatment…
Optimising the checkout to reduce churn
Core duties User Experience Strategy Aligning buying journey design overhaul with broader re-platforming plan User Experience Design Personas, User Journey Mapping and Wireframing for web Analytics and behavioural analysis Using Google Analytics and Hotjar to understand user behaviours at scale User research (remote) User testing on current website and user testing on design concepts Key…
Nail the navigation to save the company
Core duties User Experience Strategy Aligning with SEO plan and overall company strategy for short to medium term User Experience Design Personas, User Journey Mapping and Wireframing for web UI Design Visual design of navigation menu and site header Analytics and Behavioural Analysis Using Google Analytics and Hotjar to understand user behaviours at scale User…
ASOS Shopping App Redesign
Core duties Setting overall UX vision Setting standards and constraints with design, product, dev team and wider business Discovery and ideation leadership Diving into the data, experience mapping, user journey mapping, planning and executing design sprints and sketching workshops Wireframing Creating detailed, annotated wireframe flows as specifications for systems architects Interactive prototyping and animation Creating…
MapSwipe or Maptap?
What is MapSwipe? Mapswipe is a unique app that enables user to view satellite images of remote areas in the world and flag where they believe human civilisation has popped up. This service is used by organisations such as The Red Cross, Medecins Sans Frontiers where population mapping can mean the difference between life and…
Rappi – Making grocery shopping easier
Consumer packaged goods My job was to lead optimisation activities for the Consumer Packaged Goods (GPG) section of the Rappi service. This covered supermarkets, mini markets and pharmacies, with a mixture of rapid shopping, larger grocery baskets, emergency pharmacy orders and prescriptions. While Rappi had been very successful up until that point, the simple horizontal…
Swapables – Preparing for EE
Discovery / getting-started There were several teams working on this project, notably: The challenge here was to try and get everyone singing from the same hymn sheet. Orange had a long track record of successful proposition launches, and this was one of the more complex in the latter days of the brand. The timescale to…